In the prologue to their 2001 revision, Hammer and Champy acknowledge that reengineering has received heavy criticism after the initial high praise a large portion of that criticism argues that reengineering is well past its day in the sun. Can today’s COO still learn from Reengineering the Corporation?īe the process that you want to reengineer.Reengineering the Corporation: Criticism & consequences.Reengineering the Corporation: Benefits & backing.If it ain’t broke: Reorganizing organizations the Hammer & Champy way.Be the process that you want to reengineer.

That’s how much I care.Īnd because I care, I’ve taken all that super relevant knowledge, filtered it through my usual scampishness, and now offer you an overview of the book, the concept, and what it means for your favorite COO. These are the things I’m willing to do for you. I wanted to find out, so I asked many experts many, many questions (shoutouts to the ones who didn’t file restraining orders! You’re the best 💖) and read far too many long-winded reports. If I’d built an entire career on a single concept, I’d be pretty pleased with myself, too.īut is their idea still relevant nearly 30 years later? Based on their personal bios and their book, both are imminently pleased with themselves about this.įair enough. Michael Hammer and James Champy, both highly lauded as leading practitioners of their own concept. Recently, I picked up Reengineering the Corporation by Dr. Or, in this case, basic common sense as innovative management techniques. I view most management gurus with the same wariness and suspicion the average person might approach a traveling medicine show peddling sparkling water as a miracle cure.

James champy reengineering management